European SMBs & startups
SteerODing places vetted fractional Chief Operating Officers at companies that have outgrown the founder but can't yet afford a full-time executive.
"Every company hits the same wall. Revenue is growing, the team is growing, and then — chaos. The founder is doing everything, nothing is systematized, and growth is stalling because there's no one steering the machine."
Hiring a full-time COO costs €25K–€40K/month in salary alone, before equity, benefits, and recruiting fees. Most growing SMBs can't justify that — but they can't grow without operational leadership either.
The fractional COO model fixes this. Experienced operators — ex-COs of €20M companies, ex-operating partners, turnaround specialists — working part-time, embedded in your team, driving execution.
SteerODing is the curated marketplace that makes the match: companies on one side, vetted COOs on the other. No marketplace noise. No consultants with PowerPoint decks. Just operators who have done this before.
For companies
Processes are breaking. Team is stretched. The founder is doing 12 jobs and none of them well. You need someone who has seen this before and knows how to build order.
You've validated the business. Now you need to systematize, scale teams, improve efficiency, and build infrastructure that can handle 3x growth without everything falling apart.
€30K/month for a full-time COO doesn't pencil for a €2M–€10M company. But 3 days a week of the right operator — at €10K–€18K/month — changes everything.
We don't send you a spreadsheet of COOs. We understand your situation, vet the fit, and place someone who matches your stage, sector, and growth challenge. Average placement: 4 weeks.
For operators
You've been a COO. You've built teams, fixed operations, managed through growth and through crisis. You want to keep working — without going back to full-time corporate. SteerODing gives you a curated pipeline of engagements, matched to your experience and availability.
The companies that systematize early are the ones that scale cleanly, hire better, and command higher valuations when it's time to grow or exit. A fractional COO isn't a compromise — it's the smartest move a growing SMB can make.